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Building an Investment Portfolio from Scratch

Published Mar 13, 24
17 min read

Financial literacy is a set of skills and knowledge that are necessary to make good decisions when it comes to one's money. Learning the rules to a complicated game is similar. In the same way that athletes must learn the fundamentals of a sport in order to excel, individuals need to understand essential financial concepts so they can manage their wealth effectively and build a stable financial future.

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Today's financial landscape is complex, and individuals are increasingly responsible to their own financial wellbeing. From managing student loans to planning for retirement, financial decisions can have long-lasting impacts. A study by FINRA’s Investor Education foundation found a relationship between high financial education and positive financial behaviours such as planning for retirement and having an emergency fund.

Financial literacy is not enough to guarantee financial success. Some critics argue that focusing on financial education for individuals ignores systemic factors that contribute to financial inequity. Some researchers claim that financial education does not have much impact on changing behaviour. They point to behavioral biases as well as the complexity and variety of financial products.

Another perspective is that financial literacy education should be complemented by behavioral economics insights. This approach recognizes the fact that people may not make rational financial decisions even when they possess all of the required knowledge. It has been proven that strategies based in behavioral economics can improve financial outcomes.

Takeaway: Although financial literacy is important in navigating your finances, it's only one piece of a much larger puzzle. Systemic factors play a significant role in financial outcomes, along with individual circumstances and behavioral trends.

Fundamentals of Finance

Basic Financial Concepts

Financial literacy relies on understanding the basics of finance. These include understanding:

  1. Income: money earned, usually from investments or work.

  2. Expenses are the money spent on goods and service.

  3. Assets are the things that you own and have value.

  4. Liabilities are debts or financial obligations.

  5. Net Worth: the difference between your assets (assets) and liabilities.

  6. Cash Flow (Cash Flow): The amount of money that is transferred in and out of an enterprise, particularly as it affects liquidity.

  7. Compound Interest: Interest calculated using the initial principal plus the accumulated interest over the previous period.

Let's delve deeper into some of these concepts:

Earnings

There are many sources of income:

  • Earned income: Wages, salaries, bonuses

  • Investment income: Dividends, interest, capital gains

  • Passive income: Rental income, royalties, online businesses

Understanding the different income streams is important for tax and budget planning. In many tax systems earned income, for example, is taxed at higher rates than long-term profits.

Assets and Liabilities Liabilities

Assets are things you own that have value or generate income. Examples include:

  • Real estate

  • Stocks & bonds

  • Savings accounts

  • Businesses

These are financial obligations. These include:

  • Mortgages

  • Car loans

  • Credit card debt

  • Student loans

Assets and liabilities are a crucial factor when assessing your financial health. Some financial theories advise acquiring assets with a high rate of return or that increase in value to minimize liabilities. You should also remember that debt does not have to be bad. A mortgage for example could be considered a long-term investment in real estate that increases in value over time.

Compound Interest

Compounding interest is the concept where you earn interest by earning interest. Over time, this leads to exponential growth. The concept can work both in favor and against an individual - it helps investments grow but can also increase debts rapidly if they are not properly managed.

Imagine, for example a $1,000 investment at a 7.5% annual return.

  • In 10 Years, the value would be $1,967

  • After 20 Years, the value would be $3.870

  • It would increase to $7,612 after 30 years.

Here's a look at the potential impact of compounding. But it is important to keep in mind that these examples are hypothetical and actual investment returns may vary and even include periods when losses occur.

Knowing these basic concepts can help individuals create a better picture of their financial status, just as knowing the score helps you plan your next move.

Financial Planning & Goal Setting

Financial planning is the process of setting financial goals, and then creating strategies for achieving them. The process is comparable to an athlete’s training regime, which outlines all the steps required to reach peak performance.

Some of the elements of financial planning are:

  1. Setting SMART goals for your finances

  2. Create a comprehensive Budget

  3. Developing savings and investment strategies

  4. Regularly reviewing the plan and making adjustments

Setting SMART Financial Goals

The acronym SMART can be used to help set goals in many fields, such as finance.

  • Specific goals make it easier to achieve. "Save money", for example, is vague while "Save 10,000" is specific.

  • Measurable. You need to be able measure your progress. In this case, you can measure how much you've saved towards your $10,000 goal.

  • Achievable: Goals should be realistic given your circumstances.

  • Relevance: Goals should reflect your life's objectives and values.

  • Setting a time limit can keep you motivated. Save $10,000 in 2 years, for example.

Budgeting in a Comprehensive Way

A budget is a financial plan that helps track income and expenses. Here's an overview of the budgeting process:

  1. Track all your income sources

  2. List all your expenses and classify them into fixed (e.g. rental) or variable (e.g. entertainment)

  3. Compare the income to expenses

  4. Analyze results and make adjustments

One popular budgeting guideline is the 50/30/20 rule, which suggests allocating:

  • 50 % of income to cover basic needs (housing, food, utilities)

  • 30% for wants (entertainment, dining out)

  • Save 20% and pay off your debt

However, it's important to note that this is just one approach, and individual circumstances vary widely. Critics of such rules argue that they may not be realistic for many people, particularly those with low incomes or high costs of living.

Savings and Investment Concepts

Savings and investment are essential components of many financial strategies. Here are some related concepts:

  1. Emergency Fund: This is a fund that you can use to save for unplanned expenses or income interruptions.

  2. Retirement Savings: Long term savings for life after work, usually involving certain account types that have tax implications.

  3. Short-term savings: Accounts for goals within 1-5years, which are often easily accessible.

  4. Long-term investments: For goals that are more than five years away. Often involves a portfolio of diversified investments.

It is worth noting the differences in opinion on what constitutes a good investment strategy and how much you should be saving for an emergency or retirement. Individual circumstances, financial goals, and risk tolerance will determine these decisions.

It is possible to think of financial planning in terms of a road map. The process involves understanding where you are starting from (your current financial situation), your destination (financial goal), and possible routes (financial plans) to reach there.

Risk Management and Diversification

Understanding Financial Risks

The risk management process in finance is a combination of identifying the potential threats that could threaten your financial stability and implementing measures to minimize these risks. This concept is very similar to how athletes are trained to prevent injuries and maintain peak performance.

The following are the key components of financial risk control:

  1. Identifying possible risks

  2. Assessing risk tolerance

  3. Implementing risk mitigation strategies

  4. Diversifying Investments

Identifying Risks

Financial risks can come from various sources:

  • Market risk: The possibility of losing money due to factors that affect the overall performance of the financial markets.

  • Credit risk (also called credit loss) is the possibility of losing money if a borrower fails to repay their loan or perform contractual obligations.

  • Inflation Risk: The risk of the purchasing power decreasing over time because of inflation.

  • Liquidity Risk: The risk that you will not be able to sell your investment quickly at a fair value.

  • Personal risk: Risks specific to an individual's situation, such as job loss or health issues.

Assessing Risk Tolerance

Risk tolerance is an individual's willingness and ability to accept fluctuations in the values of their investments. It's influenced by factors like:

  • Age: Younger people have a greater ability to recover from losses.

  • Financial goals. Short-term financial goals require a conservative approach.

  • Income stability: A stable salary may encourage more investment risk.

  • Personal comfort: Some people are naturally more risk-averse than others.

Risk Mitigation Strategies

Common strategies for risk reduction include:

  1. Insurance: Protects against significant financial losses. Includes health insurance as well as life insurance, property and disability coverage.

  2. Emergency Fund: This fund provides a financial cushion to cover unexpected expenses and income losses.

  3. Debt Management: Keeping debt levels manageable can reduce financial vulnerability.

  4. Continuous Learning: Staying informed about financial matters can help in making more informed decisions.

Diversification: A Key Risk Management Strategy

Diversification can be described as a strategy for managing risk. By spreading investments across various asset classes, industries, and geographic regions, the impact of poor performance in any single investment can potentially be reduced.

Think of diversification as a defensive strategy for a soccer team. In order to build a strong team defense, teams don't depend on a single defender. Instead, they employ multiple players who play different positions. A diversified portfolio of investments uses different types of investment to protect against potential financial losses.

Diversification Types

  1. Asset Class Diversification is the practice of spreading investments among stocks, bonds and real estate as well as other asset classes.

  2. Sector Diversification: Investing in different sectors of the economy (e.g., technology, healthcare, finance).

  3. Geographic Diversification: Investing in different countries or regions.

  4. Time Diversification: Investing regularly over time rather than all at once (dollar-cost averaging).

Although diversification is an accepted financial principle, it doesn't protect you from loss. All investments carry some level of risk, and it's possible for multiple asset classes to decline simultaneously, as seen during major economic crises.

Some critics say that it is hard to achieve true diversification due to the interconnectedness of global economies, especially for individuals. Some critics argue that correlations between assets can increase during times of stress in the market, which reduces diversification's benefits.

Diversification is a fundamental concept in portfolio theory. It is also a component of risk management and widely considered to be an important factor in investing.

Investment Strategies and Asset Allocation

Investment strategies are plans that guide decisions regarding the allocation and use of assets. These strategies can be likened to an athlete’s training regimen which is carefully planned to maximize performance.

The following are the key aspects of an investment strategy:

  1. Asset allocation: Dividing investments among different asset categories

  2. Spreading your investments across asset categories

  3. Regular monitoring and rebalancing : Adjusting the Portfolio over time

Asset Allocation

Asset allocation is a process that involves allocating investments to different asset categories. The three main asset types are:

  1. Stocks are ownership shares in a business. They are considered to be higher-risk investments, but offer higher returns.

  2. Bonds (Fixed income): These are loans made to corporations or governments. It is generally believed that lower returns come with lower risks.

  3. Cash and Cash equivalents: Includes savings accounts, money markets funds, and short term government bonds. Most often, the lowest-returning investments offer the greatest security.

Some factors that may influence your decision include:

  • Risk tolerance

  • Investment timeline

  • Financial goals

The asset allocation process isn't a one-size-fits all. Although there are rules of thumb (such a subtracting your age by 100 or 110 in order to determine how much of your portfolio can be invested in stocks), they're generalizations, and not appropriate for everyone.

Portfolio Diversification

Diversification within each asset class is possible.

  • For stocks: This can include investing in companies that are different sizes (smallcap, midcap, largecap), sectors, or geographic regions.

  • Bonds: You can vary the issuers, credit quality and maturity.

  • Alternative investments: Investors may consider real estate, commodities or other alternatives to diversify their portfolio.

Investment Vehicles

There are various ways to invest in these asset classes:

  1. Individual Stocks and Bonds : Direct ownership, but requires more research and management.

  2. Mutual Funds: Portfolios of stocks or bonds professionally managed by professionals.

  3. Exchange-Traded Funds, or ETFs, are mutual funds that can be traded like stocks.

  4. Index Funds are mutual funds or ETFs that track a particular market index.

  5. Real Estate Investment Trusts. REITs are a way to invest directly in real estate.

Active vs. Passive Investment

There's an ongoing debate in the investment world about active versus passive investing:

  • Active investing: Investing that involves trying to beat the market by selecting individual stocks or timing market movements. It typically requires more time, knowledge, and often incurs higher fees.

  • Passive Investment: Buying and holding a diverse portfolio, most often via index funds. It is based upon the notion that it can be difficult to consistently exceed the market.

This debate is ongoing, with proponents on both sides. Advocates of active investing argue that skilled managers can outperform the market, while proponents of passive investing point to studies showing that, over the long term, the majority of actively managed funds underperform their benchmark indices.

Regular Monitoring & Rebalancing

Over time, it is possible that some investments perform better than others. As a result, the portfolio may drift from its original allocation. Rebalancing is the periodic adjustment of the portfolio in order to maintain desired asset allocation.

For example, if a target allocation is 60% stocks and 40% bonds, but after a strong year in the stock market the portfolio has shifted to 70% stocks and 30% bonds, rebalancing would involve selling some stocks and buying bonds to return to the target allocation.

It's important to note that there are different schools of thought on how often to rebalance, ranging from doing so on a fixed schedule (e.g., annually) to only rebalancing when allocations drift beyond a certain threshold.

Think of asset allocating as a well-balanced diet for an athlete. A balanced diet for athletes includes proteins, carbohydrates and fats. An investment portfolio is similar. It typically contains a mixture of assets in order to achieve financial goals while managing risks.

All investments come with risk, including possible loss of principal. Past performance is not a guarantee of future results.

Long-term retirement planning

Long-term financial plans include strategies that will ensure financial security for the rest of your life. This includes estate and retirement planning, similar to an athlete’s career long-term plan. The goal is to be financially stable, even after their sports career has ended.

Key components of long term planning include:

  1. Understanding retirement accounts: Setting goals and estimating future expenses.

  2. Estate planning - preparing assets to be transferred after death. Includes wills, estate trusts, tax considerations

  3. Consider future healthcare costs and needs.

Retirement Planning

Retirement planning involves estimating how much money might be needed in retirement and understanding various ways to save for retirement. Here are some important aspects:

  1. Estimating retirement needs: According to certain financial theories, retirees will need between 70-80% their pre-retirement earnings in order to maintain a standard of life during retirement. However, this is a generalization and individual needs can vary significantly.

  2. Retirement Accounts

    • 401(k) plans: Employer-sponsored retirement accounts. Often include employer matching contributions.

    • Individual Retirement Accounts (IRAs): Can be Traditional (potentially tax-deductible contributions, taxed withdrawals) or Roth (after-tax contributions, potentially tax-free withdrawals).

    • SEP IRAs & Solo 401 (k)s: Options for retirement accounts for independent contractors.

  3. Social Security is a government program that provides retirement benefits. Understanding how Social Security works and what factors can influence the amount of benefits is important.

  4. The 4% Rule is a guideline which suggests that retirees should withdraw 4% from their portfolio during the first year they are retired, and adjust it for inflation every year. This will increase their chances of not having to outlive their money. [...previous information remains unchanged ...]

  5. The 4% rule: A guideline that suggests retirees can withdraw 4% of their retirement portfolio in their first year and adjust it for inflation every year. This will increase the likelihood that they won't outlive their money. However, this rule has been debated, with some financial experts arguing it may be too conservative or too aggressive depending on market conditions and individual circumstances.

Important to remember that retirement is a topic with many variables. A number of factors, including inflation, healthcare costs, the market, and longevity, can have a major impact on retirement.

Estate Planning

Estate planning is a process that prepares for the transfer of property after death. Some of the main components include:

  1. Will: Legal document stating how an individual wishes to have their assets distributed following death.

  2. Trusts are legal entities that hold assets. There are various types of trusts, each with different purposes and potential benefits.

  3. Power of attorney: Appoints someone to make decisions for an individual in the event that they are unable to.

  4. Healthcare Directive: A healthcare directive specifies a person's wishes in case they are incapacitated.

Estate planning is a complex process that involves tax laws and family dynamics as well personal wishes. The laws regarding estates are different in every country.

Healthcare Planning

In many countries, healthcare costs are on the rise and planning for future medical needs is becoming a more important part of long term financial planning.

  1. Health Savings Accounts - In some countries these accounts offer tax incentives for healthcare expenses. Eligibility and rules can vary.

  2. Long-term insurance policies: They are intended to cover the cost of care provided in nursing homes or at home. The price and availability of such policies can be very different.

  3. Medicare: This government health insurance programme in the United States primarily benefits people 65 years and older. Understanding the coverage and limitations of Medicare is important for retirement planning.

The healthcare system and cost can vary widely around the world. This means that planning for healthcare will depend on where you live and your circumstances.

Conclusion

Financial literacy is a vast and complex field, encompassing a wide range of concepts from basic budgeting to complex investment strategies. In this article we have explored key areas in financial literacy.

  1. Understanding fundamental financial concepts

  2. Developing skills in financial planning and goal setting

  3. Diversification of financial strategies is one way to reduce risk.

  4. Understanding different investment strategies, and the concept asset allocation

  5. Estate planning and retirement planning are important for planning long-term financial requirements.

Although these concepts can provide a solid foundation for financial education, it is important to remember that the financial industry is always evolving. The introduction of new financial products as well as changes in regulation and global economic trends can have a significant impact on your personal financial management.

In addition, financial literacy does not guarantee financial success. As mentioned earlier, systemic variables, individual circumstances, or behavioral tendencies can all have a major impact on financial outcomes. Critics of financial education say that it does not always address systemic inequalities, and may put too much pressure on individuals to achieve their financial goals.

Another viewpoint emphasizes the importance to combine financial education with insights gained from behavioral economics. This approach recognizes people don't make rational financial choices, even if they have all the information. It may be more beneficial to improve financial outcomes if strategies are designed that take into account human behavior and decision making processes.

There's no one-size fits all approach to personal finances. Due to differences in incomes, goals, risk tolerance and life circumstances, what works for one person might not work for another.

The complexity of personal finances and the constant changes in this field make it essential that you continue to learn. This could involve:

  • Stay informed of economic news and trends

  • Reviewing and updating financial plans regularly

  • Look for credible sources of financial data

  • Professional advice is important for financial situations that are complex.

It's important to remember that financial literacy, while an essential tool, is only part of the solution when it comes to managing your finances. Critical thinking, adaptability, and a willingness to continually learn and adjust strategies are all valuable skills in navigating the financial landscape.

The goal of financial literacy, however, is not to simply accumulate wealth but to apply financial knowledge and skills in order to achieve personal goals and financial well-being. It could mean different things for different people, from financial security to funding important goals in life to giving back to your community.

By developing a strong foundation in financial literacy, individuals can be better equipped to navigate the complex financial decisions they face throughout their lives. It's still important to think about your own unique situation, and to seek advice from a professional when necessary. This is especially true for making big financial decisions.


The information provided in this article is for general informational and educational purposes only. It is not intended as financial advice, nor should it be construed or relied upon as such. The author and publishers of this content are not licensed financial advisors and do not provide personalized financial advice or recommendations. The concepts discussed may not be suitable for everyone, and the information provided does not take into account individual circumstances, financial situations, or needs. Before making any financial decisions, readers should conduct their own research and consult with a qualified financial advisor. The author and publishers shall not be liable for any errors, inaccuracies, omissions, or any actions taken in reliance on this information.